Beloved storybook characters step off the page and into little wardrobes with The Gruffalo and Friends x Bonds collaboration, bringing the imaginative world of Julia Donaldson and Axel Scheffler to a playful collection for babies and children.

Combining familiar characters with everyday comfort, the range features Bonds’ signature Zip Wondersuits alongside children’s tees and sleep sets. Limited-edition designs give families a new way to enjoy their favourite stories, from daytime adventures to settling down with a book before bed.

For younger fans, the Wondersuits bring storybook charm to an everyday staple, with designs including The Gruffalo and The Snail and the Whale. These much-loved tales provide a colourful connection between the books families share and the pieces little ones wear.

Children’s tees pair breathable cotton with character-inspired designs, while short-sleeve tee and shorts sleep sets bring the collection into bedtime routines. With lightweight styles suited to warmer nights, the range offers plenty of opportunities to make a favourite story part of the evening ritual.

Celebrating the joy of storytelling and the characters that make childhood reading so memorable, The Gruffalo and Friends x Bonds collection adds a little imagination to everyday dressing.

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