Tabby McTat
About
Tabby McTat is a heartwarming picture book character created by Julia Donaldson and Axel Scheffler about a busking cat and his musical friendship with Fred on the streets of London. The beloved story was adapted into a BBC animated special that won the International Emmy for Best Kids Animation in 2024, bringing the property into the mainstream consciousness and establishing it as a compelling licensing opportunity across merchandise, audio, and interactive categories.
Highlights
International Emmy Award winner for Best Kids Animation 2024, plus 2025 Kidscreen Awards nomination
Created by Julia Donaldson and Axel Scheffler, the creative duo behind The Gruffalo and Room on the Broom
BBC Christmas special reaching 8.6 million UK viewers; original picture book published 2009 with ongoing cultural presence
Themes of friendship, loyalty, family and finding home resonate powerfully across preschool to early primary audiences
Active merchandise licensing across soft toys, audio (Tonies, Yoto), pins and patches, and apparel already established
Star-studded voice cast including Jodie Whittaker, Rob Brydon and Imelda Staunton drives cross-generational appeal
Recent News
Nov 2024
Tabby McTat wins International Emmy for Best Kids Animation
Dec 2023
BBC Christmas special airs to 8.6 million UK viewers on BBC One
Nov 2023
Pawprint Family releases official licensed embroidered badges and challenge packs
Oct 2023
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