GOAT
About
GOAT is a visually inventive animated sports comedy from Sony Pictures Animation that follows Will Harris, a small goat with big dreams who joins a professional roarball league in an all-animal world. Produced by four-time NBA champion Stephen Curry and directed by Tyree Dillihay, the film blends basketball culture, music, and fashion into a resonant underdog narrative about self-belief and community, launched theatrically in February 2026 with a $195 million worldwide box office and already active across toys, footwear, apparel, and publishing.
Highlights
Theatrical release grossed $195 million worldwide; biggest animated sports film in years with mainstream audience reach
NBA champion Stephen Curry produced and stars; film combines authentic basketball culture credibility with family entertainment
Comprehensive consumer products program spanning toys, apparel, footwear, publishing, video games, and homewares with major global partners
Diverse voice cast including Gabrielle Union, Nicola Coughlan, David Harbour, Jennifer Hudson, and Patton Oswalt attracts multi-generational appeal
Visually distinctive all-animal world with high-energy roarball sport; cutting-edge animation from studio behind Spider-Verse success
Modern themes of social media, athlete wellness, and inclusive sports culture resonate with Gen Z and millennial audiences
Recent News
Mar 2026
GOAT licensing spans 170 countries with Target Australia exclusive apparel from Mitch Dowd
Feb 2026
Under Armour and Curry Brand release co-branded footwear collection; film in second weekend box office lead
Feb 2026
Sony Pictures launches 360-degree global merchandise program; Jada Toys named master toy licensee
Feb 2026
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