Deep Purple
About
Deep Purple is a legendary British hard rock band formed in 1968 that stands as one of the foundational architects of heavy metal and hard rock itself. With iconic anthems like Smoke on the Water and Highway Star, they defined a generation of rock music through their distinctive blend of Hammond organ, virtuosic guitar riffs, and powerful vocals. Their current creative resurgence, demonstrated by the July 2026 release of their 24th studio album SPLAT!, combined with an extensive global touring schedule and strong mainstream cultural presence, makes them a timeless property with proven licensing appeal across apparel, collectibles, and lifestyle categories.
Highlights
Inducted into Rock and Roll Hall of Fame 2016 and hailed as one of the Holy Trinity alongside Led Zeppelin and Black Sabbath
Over 120 million albums sold worldwide and among the most influential hard rock and heavy metal pioneers of all time
Smoke on the Water is one of the most iconic and taught guitar riffs in rock history, instantly recognisable across generations
Actively recording and touring with 24th album SPLAT! released July 2026 and 86-show world tour spanning 28 countries
Current lineup includes legendary founding drummer Ian Paice, and iconic vocalists Ian Gillan and bassist Roger Glover who joined in 1969
Japanese Prime Minister Sanae Takaichi, a lifelong fan, met band in April 2026 and praised drummer Ian Paice as her inspiration since childhood
Recent News
Jul 2026
Deep Purple releases SPLAT!, their heaviest album in many years
Jun 2026
Deep Purple confirms work on 25th album to begin in 2027
Mar 2026
Deep Purple announces North American tour with Kansas and Jefferson Starship
Apr 2026
.svg)
