Australian Olympic Committee

Merchantwise has been selected by the Australian Olympic Committee as master licensee to drive its licensing and merchandising program in the lead-up to the Paris 2024 Olympic Games, followed by the 2026 Olympic Winter Games in Milan Cortina.

Licensing partnership opportunities are now open for discussion across a variety of categories, including apparel, fashion accessories, sporting goods, toys & food as well as in ecommerce, location-based entertainment, and consumer products.

Wide range of assets available including the iconic Boxing Kangaroo, retro, collegiate and indigenous themes and classic Australian Olympic insignia.

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